Business of Wellness: Masterclass Series

The Business of Wellness is Pana’s Masterclass Series for yoga teachers and wellness practitioners who have done the training, started teaching, and are now asking: what next?

Building a career that feels sustainable, values-led, and truly yours is a skill set nobody hands you at the end of your 200 hours.

Across 3 live workshops, Dr Rebekah Jade shares what she has learned from six years of building Pana, running retreats across Africa, and working with brands including Nike and Beats by Dre.

Each session gives you clarity, practical tools, and the confidence to take your next step.

  • Sunday 25th October, 1st & 15th November

  • 7 pm to 8 pm GMT

  • Online & interactive

  • £35 per masterclass, or £90 for all 3.

Workshops

  • How To Build Your Personal Brand as a Wellness Practitioner

    What does it mean to build a brand as a wellness practitioner? From your story and identity, to showing up on social media in a way that feels honest rather than performative. We'll also cover how to gain clarity, understand what studios and brands look for, and how to start positioning yourself for those opportunities.

    Sunday 25th October

  • How To Build a Community

    This session looks at what community really means beyond the class itself, and how to start building one from exactly where you're at right now. We'll cover how to create a space that feels yours, plus the practical steps to grow and sustain it.

    Sunday 1st November

  • How to Run a Retreat

    Whether you’re already a retreat host or curious about doing it in the future, this session covers the foundations - location, structure, and pricing it fairly. We'll also get into marketing it to the right people and making the experience feel elevated from start to finish.

    Sunday 15th November

This is for you if…

You qualified, but nobody told you what comes next

You've done the hours, you're teaching, and you still feel like you're figuring it out alone. There's no roadmap for building a career in wellness and most people are winging it.

You're showing up but not standing out

You post, you teach, you show up - but your brand doesn't quite feel like you yet. You're not sure what makes you different or how to communicate it in a way that lands.

You want to do more but don't know where to start

Whether it's running a retreat, building a community, or working with brands, you can see the vision. You just need someone who has actually done it to show you how.

What you’ll walk away with

Clarity on who you are as a practitioner

Not just your style or your niche, but your story, your values, and what makes you worth following.

The tools to build something meaningful

Whether that's a community, a retreat, or a brand partnership - you'll leave with knowledge you can actually use.

A way of showing up online that feels authentic

Content that reflects who you are rather than who you think you should be, without burning you out.

Your next step, mapped out

Each session ends with one clear action. Not a list of things to do eventually. One thing to do this week.

Meet the Founder

Dr Rebekah Jade is a senior 750+ hours yoga and breathwork teacher, medical doctor, and the founder of Pana.

Over the past 6 years, she has built Pana from the ground up, running 10 sold-out retreats across Africa, with 3 more on the horizon.

In 2023 she began working with Nike as a lead yoga trainer, and has since spent 3 years delivering sessions internationally with elite athletes and events of up to 400 people. She has also worked with brands including Beats by Dre, the FA, and others across sport, culture, and wellness.

She has learned a lot along the way. Made mistakes, figured things out, and built something real. Now she's ready to pass that knowledge on to teachers and practitioners who are ready to do the same.

Frequently Asked Questions